You have a vision for a place. Let's figure out how to make it real.

I'm Ruben Hanssen. Through The Aesthetic City, I've spent years studying what makes places work — and building a global network of urbanists, designers, and practitioners who share that mission.

Now I help people like you turn ambitious ideas into action.

Who this is for

You have a project, a site, or a challenge — but you're not sure where to start. Maybe you need strategic advice. Maybe you need the right team. Maybe you just need someone who speaks this language to help you think it through.

Whether you're a developer, a municipality, a community group, or an individual with a big idea — if you care about making a place that's genuinely good, we should talk.

How it works

• 1. We talk - Book a free introductory call. Tell me about your project: where it is, what you're trying to achieve, and what's standing in the way.

  2. I assess - Based on your needs, I'll determine how I can help. Whether that's direct guidance from me, or connecting you with specialists from my network who are right for the job.

  3. We move forward - You'll get a clear proposal: who's involved, what they'll do, and what it costs. No surprises.

What I bring

• A clear perspective on what makes places succeed

• Access to a curated network of urban designers, architects, placemakers, and strategists worldwide who can help get you further (or unstuck)

• The ability to translate between vision and execution, so you're not lost in jargon or sold something you don't need

What this isn't

• I don't produce architectural drawings or technical documents. I help you find your direction and the right people to get you there.